Press Release

WOONSOCKET, R.I.--(BUSINESS WIRE)--Feb. 7, 2001--CVS/pharmacy (NYSE: CVS), America's largest pharmacy, announced today that it will launch a loyalty program in all of its 4,100+ stores on February 18, 2001.

Customers who choose to participate in the ExtraCare loyalty program will receive mailers featuring special coupon offers and health information. They will also receive exclusive cardholder savings on select merchandise, and will earn "Extra Bucks" for purchases they make during designated shopping periods.

ExtraCare mailings will be targeted to customers with various interests, including baby care, senior health, women's health and diabetes care.

"The ExtraCare program will help us serve our customers more effectively and reward loyal CVS customers," said Larry Zigerelli, Executive Vice President of Marketing at CVS/pharmacy.

"We've tested this program in six markets and customers have responded very positively. Seventy-five percent of surveyed customers in these test markets indicated they shop at CVS more often because of ExtraCare," added Zigerelli. "We're excited to be the first major retail pharmacy in the country to offer a comprehensive loyalty program chain-wide."

Enrolling in the CVS ExtraCare program is easy. Beginning February 18, customers can complete an enrollment form at any CVS/pharmacy location. Customers will then receive a wallet-sized ExtraCare Card free of charge. To receive ExtraCare's savings and promotions, customers simply present their card when they make a purchase at CVS.

ExtraCare is an "opt-in" loyalty program. Customers will only receive targeted mailings if they register for them on the enrollment form. ExtraCare customers who do not opt-in for the mailer will still receive savings, Extra Bucks and other in-store promotions.

CVS is America's #1 pharmacy, dispensing more retail prescriptions in more states than any other pharmacy in the U.S. CVS has created innovative approaches to serve the healthcare needs of all our customers through more than 4,100 CVS/pharmacy stores; CVS ProCare, its specialty pharmacy business; CVS.com, its online pharmacy; and PharmaCare, its pharmacy benefit management company. General information about CVS is available through the Company's website, at http://www.CVS.com.